01
Look beyond titles
Separate the core qualifications from the tools and wish-list lines in a job posting.

Practical career positioning guide
You may be searching at the wrong level.
A practical guide for experienced professionals who know they’re capable of more but keep targeting roles that undersell their value. Look past job titles, identify the problems you already solve, and make a credible case for a better-paid move.
$27 · Digital PDF
Get Stop Applying Down →Inside the workbook
Use the exercises to move from vague job searching to a focused, evidence-based target portfolio.
01
Separate the core qualifications from the tools and wish-list lines in a job posting.
02
Use the 20-point Role Match Test to judge roles consistently.
03
Turn task-level experience into clear business language.
04
Create a Target Role Portfolio and a seven-day action plan.
Career Asset Inventory · Target Role Portfolio · 30-second career story · Seven-day action plan